kiwi – “Beautiful Back”

While going through the seemingly endless list of new bands who have release material this year, the debut demo single from Tokyo’s “Beautiful Back” really struck me.  It was the first I’d heard of the band, which formed in 2017 and appears to have been quite actively gigging in its home city.  “Beautiful Back” kicks off in a manner typical of gazey guitar pop, driven by a bouncy pop hook over a simple riff.  It’s a pleasant, catchy start, and while the beat remains unchanged as it transitions to the verse, the mood surrounding the song drifts to something sadder.  The vocal tone and melody create a dreamy melancholy pop sound that feels like a throwback to the late Ether Feels.  It’s a simple song, created using a formula that is by no means unique, but the end result is some feel-good nostalgia from yet another talented young Japanese group.

You can hear “Beautiful Back” on Soundcloud.  I also quite like the live version of a song called “Behind the Times” I found on the band’s YouTube channel, so I’ve included that below as well.